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Launch Platform
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Product Hunt Launch

Launch your product to a community of early adopters, investors, and tech enthusiasts who love discovering new tools.

🎯 Intermediate💰 Free1 Day📂 Launch Platform
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1M+
Daily Visitors
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$0
Min Budget
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Very High
Launch Impact
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High
Competition
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Why It Works

The launchpad that can make or break your product

Product Hunt is where the tech community discovers new products. A successful launch can bring thousands of users, press coverage, and investor attention.

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Perfect audience

Early adopters who actively want to try new products. The highest-quality traffic you'll find.

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Press and backlinks

A top-5 finish gets you featured in newsletters, blogs, and social media.

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Social proof forever

Your Product Hunt badge and ranking serve as permanent credibility.

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SEO backlink

Product Hunt has high domain authority. Your listing becomes a permanent, valuable backlink.

Quick Start Guide

Get started in 5 steps

01

Prepare 2-4 weeks before launch

Build your hunter network, prepare assets, and line up supporters. Don't launch cold.

02

Create compelling launch assets

Gallery images, a demo video, and a clear tagline. Your first impression determines your ranking.

03

Launch at 12:01 AM PT

Product Hunt resets daily at midnight Pacific. Launch at the start to maximize your 24-hour window.

04

Engage with every comment

Reply to all comments personally. Ask questions back. The engagement rate affects your ranking.

05

Promote across all channels

Share on Twitter, LinkedIn, email list, and communities. Ask for support, not just upvotes.

Rules of Engagement

Do's and Don'ts

✓ Do This

  • Build relationships with hunters beforehand
  • Prepare a launch day playbook
  • Respond to every comment personally
  • Offer a launch-day deal or exclusive
  • Thank your supporters publicly

✕ Avoid This

  • Ask people directly for upvotes (against rules)
  • Launch on a weekend
  • Launch without a polished product page
  • Ignore the community after launch day
  • Launch multiple products too close together
Best For

Is this channel right for you?

Product Hunt is ideal for tech products, SaaS tools, and apps targeting early adopters and the tech community.

SaaSDev ToolsDesign ToolsProductivity AppsAI ProductsBrowser Extensions
Real Example

Who's doing it well

We finished #3 Product of the Day. Got 1,200 signups in 24 hours, 3 investor intros, and press coverage in 2 tech blogs.

🧑‍💻
SaaS Co-founder
Project management tool, Product Hunt was their primary launch channel

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